Creating a Wix Site Visible on Google: The Basic SEO Checklist

A Wix site can rank well on Google as long as it adheres to the fundamentals of natural referencing. Here's a clear and accessible checklist to lay the right SEO foundations when creating or redesigning your site.

La check-list du SEO

1. Choose the right keywords from the start

Even before writing your content, it's essential to identify the phrases your potential customers are typing into Google. Use tools like Ubersuggest or Google Trends, targeting specific queries, for example, "naturopath Bordeaux" rather than "wellness."

2. Write sufficiently long and structured texts

Good SEO requires content. Each page should contain at least 300 words (ideally 500 to 800), organized with headings (H1, H2, H3, etc.). Avoid pages that are too short or without visible text: Google won't be able to understand them.

3. Optimize the SEO tags of each page

Each page should have a handwritten title tag and meta description that incorporates your primary keywords. These elements appear in Google search results and influence both ranking and click-through rate.

4. Work with URLs

Clear URLs, without numbers or unnecessary characters, facilitate indexing. (contra-) Example: www.monsite.fr/consultation-naturopathie and not www.monsite.fr/page-345xA12 .

5. Name images with keywords

Each image must have a relevant filename (e.g., seance-sophrologie-lyon.jpg) and a descriptive ALT tag. This helps with SEO, especially in Google Images.

6. Create a blog to enrich the semantic field

A blog allows you to regularly publish optimized content on topics related to your business. It's a major SEO lever, especially if you're aiming for long-tail advertising.

7. Use redirects and avoid duplicate pages

When redesigning or evolving your site, consider redirecting old pages (301) to new ones. This prevents 404 errors and loss of ranking.

8. Take care of the mobile version

Wix offers responsive sites by default. However, check mobile usability: text size, button accessibility, loading time.

9. Configure Google Search Console

This free tool allows you to track the indexing of your pages, identify SEO errors and view your performance (clicks, positions, impressions).

10. Call on tailor-made support

The best checklist is no substitute for a thorough diagnosis. Each site has its own unique characteristics. Personalized SEO support allows you to go further, step by step.

In conclusion

With these 10 basic steps, you can already transform your Wix site into a visible and powerful tool. And if you want to go further, I offer packages tailored to all profiles (freelancers, artisans, small businesses, etc.).

View my Wix Partner Legend profile

Annick Vivicorsi